Guwahati: A spellbinding audience from across the North East region, Sanwaka Surong from Meghalaya, Pema Choden Bhutia from Sikkim and Danube Kangjam from Manipur were crowned title winners of the 18th Sunsilk Mega Miss North East 2021 at the ITA Cultural Complex, Machkhowa on Wednesday evening.
After 18 glorious years, Mega Miss North East is North East India’s largest beauty pageant, conceptualized by fashion entrepreneur Abhijit Singha, produced by Mega Entertainment and marketed by Mega Activation.
Contestants traveled to Guwahati for several days of activities, including grooming and training sessions conducted by Mega Entertainment, photoshoots and branding activities, followed by rehearsals, leading to the grand finale of the contest. The competition was supported by Title sponsor Sunsilk in association with Eyetex Dazzler, Hospitality Partner Radisson Blu, Shopping Partner Sohum and Jewelery Partner L. Gopal Jewelers (A unit of Jagmohan Soni) located in Christian Basti and Kalapahar.
Previously, Abhijit Singha, founder of Mega Entertainment, announced that there would be no finalists in Sunsilk Mega Miss North East 2021, and the three winners would be tied as the winners of the contest with packages and perks. equal. Speaking at the grand finale of the event, he said: âMega Entertainment is delighted to present the three Sunsilk Mega MissNorth East 2021 winners – Danube, Sanwaka, and PÃ©ma. They struggled to reach the top, managing to beat 47 other competitors. We are so proud and excited to be a part of their amazing journey. “
Pema Choden Bhutia, 20, from Sivik Lingdok, Sikkim, is currently pursuing his B. Tech in Civil Engineering in Bengaluru. Speaking of her crowning moment, Pema said, âIt’s a dream come true. Sunsilk Mega Miss North East is a platform that not only gives women the opportunity to be themselves, but also helps them learn and to grow. He helps women evolve and develop a vision for their life. Pema has a vision to use her title and influence to advocate for the education of the underprivileged. She also aims to represent her state in the Miss India pageant .
The youngest and most blessed of 5 siblings, Sanwaka Surong from Shillong is currently pursuing her Masters in Tourism. She said, âI still can’t believe I actually won the crown. I feel truly blessed and the feeling is indescribable. I am so grateful to God – without him, and for the love and support of my family and friends, making this dream come true would not have been possible for me. Sanwakah, 21, has lost both parents, but with the help of those close to her, she is still strong. She aims to use her own experience to help other orphans cope with the loss of loved ones and help them understand that there will always be people to love and support them. She believes that losing someone you love shouldn’t weaken you, but should help you draw strength from the fact that they will always be by your side in spirit and guide you from above. Its vision is to help promote responsible tourism behavior so that the pristine nature of a tourist location is not destroyed by irresponsible litter, overcrowding and disrespectful behavior towards local people, their cultures, customs, etc.
Danube Kangjam, 21, from Imphal, who is currently pursuing her law studies, was inspired by Mega Miss North East 2015 Jessica Marbaniang, and since then it has been a dream for her to enter this competition. She has been preparing for this day from the start and says winning the crown is indeed a dream come true. âThis competition holds a very special place in my heart, and my ambition to come here has brought me into the world of pageantry through the state competition. So I feel really grateful and happy to have won this crown. She believes this title will help her influence young people and expand her reach to a wider audience. Thus, she aims to use her voice to speak out on a variety of social issues that concern her such as cybercrime, LGBT rights, body positivity and self-acceptance. She looks forward to participating in national competitions to further her vision.
The three winners received gifts and vouchers worth approximately Rs 1 lakh from MN Gifting Creation, Fit 7 from MS Dhoni, Raju Reyaz Hair Salon, Sai Infrastructure, Sohum, and personal accident insurance worth of Rs 20 lakh each of Anant Creation Financial Services. Apart from that, they also won a professional photoshoot by Prashant Brahma Photography, travel opportunities, professional performances and grooming by Mega Entertainment, and opportunities to participate in different socio-cultural activities across the North East. In addition, the winners also have the opportunity to walk the ramp in various regional and national shows.
The top 15 contestants participated in the evening dress presentation, where they showcased the designs of top fashion designers and brands like Jansai, Karan Thokchom, Arif Mukhim and official Mega Entertainment designer Dipika Devi.
The judges who sealed the fate of this year’s winner were: fashion and lifestyle promoter Monika Devi, attorney Manish Kr. Das, Mega Miss North East 2012 Ibethoi Thokchom, fashion designer Arif Mukhim, and Mega Miss North East 2018 and Femina Miss India Assam Jyotismita Baruah.
Contest organizers were also judged for a series of sub-prizes. Nishigandha Gogoi won subtitle Sohum Miss Trendy, Pema Choden Bhutia won Radisson Blu Miss Hospitality, Jyotika Boruah won subtitle Eyetex Dazller Miss Beautiful Face, Sanwaka Surong won subtitle Shouthout NE India Miss Tourism North East, Moyuri Deori won the Pageant Times subtitle Miss Popular and Ringjoy Leivon received the Sunsilk Hair Hacks Diva subtitle.
2021 Mizoram: wave of COVID, clash at the Assam border, Burmese refugees